Audience development

At the recent Sheffield Brass Network event, “Better contact with the media and your audience”, Dr Sarah Price was invited to give a presentation on ‘Understanding audiences for the contemporary arts’. Dr Sarah Price is an audience researcher and member of the Sheffield Performer and Audience Research Centre (SPARC), a Research Associate for the AHRC-funded project ‘Understanding Audiences for the Contemporary Arts’, and, at the time of her presentation, had just reached the culmination of a 2½ year study working with arts organisations in Birmingham, London, Liverpool, Bristol and Sheffield to explore how people engage with contemporary dance, theatre, music, visual art and everything in between to develop strategies for recruiting and retaining new audiences. Sarah took the opportunity at […]

Read more

Better contact with the media and your audience

Networking and presentation event to be held on Wednesday 25th September. Brass bands and the wider leisure-time music community are no strangers to the difficulties of audience engagement but, in these times of increasing political uncertainty and reducing social infrastructure, it is important to stay as relevant and connected with audiences as possible. Therefore, on Wednesday 25th September, the Sheffield Brass Network has arranged another FREE networking event for any brass band, brass ensemble, or brass or percussion player resident or based in the Sheffield City Region: i.e. Sheffield, Rotherham, Doncaster, Barnsley, Chesterfield, North East Derbyshire, Bolsover, Derbyshire Dales, and Bassetlaw. The Sheffield Brass Network has put together a series of very experienced speakers for the evening to present information […]

Read more